International Journal of Multidisciplinary Trends
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International Journal of Multidisciplinary Trends

2021, Vol. 3, Issue 1, Part B

A Theoretical Study of Post Covid-19 scenario of FMCG Sector in India


Author(s): Gunasheela C

Abstract: FMCG being one of the 4th largest sectors in Indian economy has been a major source of revenue to the economy. The unban market alongside the emerging rural market has doubled the prospects for the Industry. Online platforms are seamlessly used post covid-19 scenario. The penetration to the on-line market was but inevitable. The present conceptual study accounts for the FMCG market in Indian Context and tracks the growth path

Pages: 105-109 | Views: 430 | Downloads: 329

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How to cite this article:
Gunasheela C. A Theoretical Study of Post Covid-19 scenario of FMCG Sector in India. Int J Multidiscip Trends 2021;3(1):105-109.
International Journal of Multidisciplinary Trends